ABOUT THE SHOW
Eco fashion has emerged as a significant trend with growing awareness among consumers and industry stakeholders. Fashion Hong Kong will stage a thematic pop-up promotion of sustainable fashion and lifestyle products for 11 Hong Kong fashion and lifestyle brands in the month of March 2024 at the heart of Paris at rue du Marché St-Honoré, which is in the design area of Saint-Honoré street and close to the main shopping area of Boulevard Haussmann.
Objectives:
Showcase and promote the Hong Kong sustainable fashion and lifestyle designers’ brand-building efforts in the international realm;
Foster dialogues and raise awareness about sustainable fashion, ethical consumerism, and the circular economy;
Facilitate networking opportunities for participating sustainable brands and industry professionals.
